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"Hospital rebrands chemotherapy as DC-themed "superformula" for kids"

"The idea was to help children believe in the power of chemotherapy to make them ultimately better. [A.C.Camargo Cancer Center in São Paulo is] not just covering the chemo cases with superhero logos; they’re also giving pediatric cancer patients comic books in which the heroes experience something similar to cancer and must receive a similar treatment formulated by doctors. And in the comics, the cases for the treatment bags look just like the cases the kids get over their own chemo bags."

(Source: io9)



LOVE this. No kid (or adult, for that matter) should have to experience this, so anything that makes it a little bit easier is a beautiful idea in my book.

To read the full article, click here.

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